GLOMOs set to reward the best of the best

Once again it's an important year for the GLOMO Awards to recognise the best of the best in the connected world. The GLOMOs go from strength to strength and remain the premier awards programme in the mobility space. This year's awards ceremony, which will take place on 2 March at 12:00 CET, will celebrate this prestige and honour the industry's achievements.

The GLOMOs present a unique opportunity to entrants and nominees. Every contribution is considered by a group of leading influencers in each category, who read, assess and judge the merits of the entry. For many companies, it would be impossible to achieve this kind of exposure without spending a small fortune on marketing and PR.

And in such a competitive industry, being distinguished before a huge global audience on Mobile World Live TV is really a feather in their cap.

I know from talking to past winners that receiving an award has had an enormous impact on the success of their service, product or application, and for many, starting out with a limited budget and profile, it has also offered a boon to their business and credibility.

As the gathering place for the mobile industry, MWC offers the perfect stage for winners. Beyond gaining recognition from the industry, companies have the chance to spend the next 12 months promoting their accolade in their marketing campaigns and with their partners.

We have seen winners go on to use their GLOMO awards extensively in their marketing for the following 12 months. They offer companies large and small the chance to demonstrate an independent assessment of their work; their customers can be confident these are products and services of the highest quality and effectiveness.

In 2022, the categories introduce new awards that align with the world and the areas being shaped by mobile technology. We'll be giving out 24 awards in seven categories, including Mobile Tech, Industry X, Tech4Good and Outstanding Achievement. All the categories enabled the judges to recognize mobile innovations that enhance lives, foster greater diversity, build trust in the digital age and advance the vision for smart cities.

It's also vital that we recognize how digital technology can make the world a smarter, fairer place. In that context, the Tech4Good category and the five winners in it are fascinating. Awards such as Best Mobile Innovation for Emerging Markets and Best Use of Mobility for Climate Change bring the spotlight to important topics. They're a promising sign of the industry's work to be more inclusive and provide direction.

Unquestionably, the jewel in the GLOMOs crown is the CTO's Choice award. Here, the winners of each category in the Mobile Technology section are judged by more than 20 CTOs of the world's leading telcos, including NTT Docomo, Orange, SK Telecom, Vodafone and Verizon. It's an unrivalled opportunity to get in front of some of the most influential leaders and decision-makers in our industry regardless of the size of the business.

I'd like to take this opportunity to thank all the judges who have been involved in 2022. As it does in so many parts of its operations, the GSMA seeks to promote and focus on a gender and geographically diverse group of judges. Each of them brings their considerable knowledge and experience to the process. We are proud of many things in the GLOMOs, but the independence and knowledge of the judging panels are central to the entire programme. The judges carry out this work without payment and in their own time. The reputation of the GLOMOs is built on their efforts and fiercely held independence of thought.

I urge companies of all sizes to consider taking part in next year's awards. The GSMA welcomes online submissions from individuals and businesses from mid-September, requiring only that applicants use mobile connectivity and technology to develop their products and services.

As our societies begin to reset and renew after the past two years, telecom services and connectivity will be at the leading edge of efforts to make the world a better place. I'm excited to see what advances the nominees and winners will deliver in the next few years. There's no better platform to commend businesses for their innovation and commitment to creating the next era of mobile technology.

Shaun Collins, Executive Chairman, CCS Insight & Chair of Judges, GLOMOs

Join us on Wednesday 2 March 2022 at 12pm-1pm (CET) for our live special, streamed on Mobile World Live and LinkedIn, when we announce the 2022 winners of the GLOMOs! You can find out more information and see the shortlist at